Whether you're a track star or a relaxed city runner, you need a running shoe that will maximise your performance. Created in 2009 by Nicolas Mermoud and Jean-Luc Diard, HOKA® has always had one thing in mind – to make running easier. These trail runners wanted to create a shoe that would make uphill climbs more effortless and downhill descents faster. Fast forward to today and HOKA® running shoes are speed machines loved by athletes and beginners alike. We have the right shoes to deliver your best performance yet, whether you're hitting the streets or trail running on tough terrain.


Our ergonomic running shoes are like nothing else. Innovative technology combines with ultimate comfort to create lightweight shoes that help you focus on smashing your personal best. J-Frame™ technology provides relentless stability with firm foam on the medial side to stop feet rolling inwards. Carbon fibre plates deliver smooth transitions through the gait cycle for intense propulsion. HOKA® running shoes with high-traction outsoles relish rocky and muddy terrain. You can take on the granite cliffs of the Höga Kusten with nothing holding you back.


With HOKA® running shoes, you get the right thickness of cushioning for your abilities and your terrain. Wherever you run – from the streets of the Helsingborg Marathon to the beaches and forests of 6 Sjöar – our PROFLY™ intelligent cushioning is there to keep you going. You'll get intensely soft landings and snappy toe-offs, step after step. HOKA®'s Active Foot Frame technology delivers a locked-in feeling and support from the first mile to the last, so you get minimum impact and maximum speed. HOKA® is a Maori word meaning ‘to fly over the earth’ and in our shoes, you'll feel like you're doing exactly that.