Women running in HOKA apparel and the new Bondi X shoe.

HOKA ALL RACERS STRAVA CHALLENGE

Become a racer with HOKA for a chance to win a pair of Bondi X

WELCOME TO HOKA

HOKA® is a Maori word meaning 'to fly over the earth'. Put on a pair of our running shoes, and you'll soon discover why we chose that name. Our shoes are designed to help you maximise your performance and smash through your personal bests. Think superior cushioning. Elevated support. Innovative protection. And that's thanks to our cushioned PROFLY™ dual-density midsole, J-Frame™ outer soles and Active Foot Frames, which work with your natural gait cycle. Whether you run on the treadmill or the track, along city roads or across rugged clifftops, HOKA® running shoes help unlock potential you never knew you had.

RUNNING SHOES REINVENTED

Our journey began in 2009, when trail runners Nicholas Mermoud and Jean-Luc Diard set out to reinvent the running shoe. The initial HOKA® goal was to enhance downhill stability and traction. As runners all over the world started winning races in our shoes, we knew we'd created something special. Today, our shoes are made with ultra-cushioned midsoles for ultimate injury prevention. Meta-Rocker geometry balances out the height of your heel and your toes for a smooth, effective gait. Our Active Foot Frame cradles your heel for maximum support. Whether you're lacing up your first pair of HOKA® shoes, or replacing your old favourites, it's time to discover your new personal best.

THE HOKA DIFFERENCE

Our journey began in 2009, when trail runners Nicholas Mermoud and Jean-Luc Diard set out to reinvent the running shoe. The initial HOKA® goal was to enhance downhill stability and traction. As runners all over the world started winning races in our shoes, we knew we'd created something special. Today, our shoes are made with ultra-cushioned midsoles for ultimate injury prevention. Meta-Rocker geometry balances out the height of your heel and your toes for a smooth, effective gait. Our Active Foot Frame cradles your heel for maximum support. Whether you're lacing up your first pair of HOKA® shoes, or replacing your old favourites, it's time to discover your new personal best.